An Interview with SynCommerce the Multi-Channel Inventory Tool

An Interview with SynCommerce the Multi-Channel Inventory Tool

Many of us crafters will choose to sell our products in more than one place on-line, to gain exposure and it’s a popular theory that holds weight, as many more commercial businesses are starting to do the same. The problem is that with this multi-channel selling comes a little bit of a headache in how to manage our stock.

 

I spoke to Christian from SynCommerce to find out more about how their software helps businesses synchronise their inventory without pulling their hair out!

4 Reasons Why Good Research Improves Your Sales

4 Reasons Why Good Research Improves Your Sales

Before I owned my own craft business I worked in the Fashion industry as a Designer and Developer for British Fashion Designers. It was my job to create new products that had the potential to grow our sales season on season. As you would imagine my ability to do so relied heavily on my eye for good design and branding, but it also relied on a detailed understanding of the customer, our products, competitors and the market place… to achieve this I needed an arsenal of information at my fingertips in our design sessions.

I needed the same information when I made business decisions in my craft business, in exactly the same way you do for yours.

In fact any business regardless of its size or industry base needs to be on top of their research and being so gives you some really great tools for growth.

Small Business Monday: An Interview With Maxine From Tilly Tea Dance

Small Business Monday: An Interview With Maxine From Tilly Tea Dance

Today's feature is from a textile artist who I really admire.

I've talked before about how you need to market yourself and your products to gain the following you need to make sales and get a foot-in-the-door to bigger opportunities. Maxine is a shining example of how you can build a brand and a reputation over time to create a craft business you can take full time.

Let Me Introduce To You Maxine From Tilly Tea Dance.

Mums in Business! Do this One Thing to Save Time.

Mums in Business! Do this One Thing to Save Time.

We all know how hard it is to get things done sometimes and it's especially hard if you have other responcibilities at home with you. Today I have a guest post by Mahlena-Rae Johnson who has some advice for working mums.

How to decide WHAT your Craft Business should be

How to decide WHAT your Craft Business should be

Back when I was running Sara’s Texture Crafts, I would encounter the odd fellow crafter who marvelled at the idea of owning their own business.

They’d say, ‘Oh I wish I had my own craft business. I can imagine it’s SO much fun!’

‘What would you sell?’ I ask.

‘Oh I don’t know… I just want to be creative! It seems like such a lovely way to earn a living. What sort of business would you recommend?’

Podcast: Why it’s important to start your business the right way!

Podcast: Why it’s important to start your business the right way!

Today we are talking about systems and strategies and how important they are as part of our business foundation.

How Better Product Photography and Photo Testing Tools can Increase Sales for Your Etsy Shop

How Better Product Photography and Photo Testing Tools can Increase Sales for Your Etsy Shop

Many of you know I'm a strong advocate for starting out simple and Etsy is a great tool to help you get your products online and out to an audience quickly.

Today I have a wonderful guest post by Jake the CEO of Whatify, that I think will really help your Etsy shop stand out!

Make sure you stick around until the end as I will be adding my review of their Etsy photography tool here for you!

The 8 Craft Business Models You Need To Know About

The 8 Craft Business Models You Need To Know About

The ultimate guide to finding a craft business model that works for you!

I’m really excited to bring you this guide today… I have had so many questions about what sort of craft businesses you should start that I thought I’d give you my top tips to finding something you will love doing!

 

Working in the Arts and Crafts industry can be everything you imagine, as a creative type… starting and ending each day doing something you love is an amazing feeling. The best news is that you don’t need a huge investment behind you to start out either; so we aren’t talking bank loans, or fancy premises, in fact most craft businesses can be started at home. I started mine in my spare room!

Working Happy and Working with Purpose; How to be Your Own Boss

Working Happy and Working with Purpose; How to be Your Own Boss

Running your own business is difficult. Period.

There are so many things we need to know at the start and so many things we need to create.

Often we rush in to working on our product first, before we have found a customer base, explore profitability, or even create the foundations of our business plan. We are relying on the one thing we know how to do as artists and that is to create.

We forget that the first step is realising the commitment of our business and aligning that with our values and our happiness. We forget that we also need to fully realise a blueprint (a plan) for our business.