This month we are talking about blogging for your creative business, in the aim of dispelling some myths about this wonderful social, marketing tool.
Blogs don't need to be something we forget about in our creative businesses, instead they can be incredibly authentic ways to help spread the message about what we do.
Today I wanted to introduce an expert in book writing, Monica Miller. Monica is going to talk us through how we can create a book from our blog, which we can use as an extra passive income stream. I have done that very thing on this blog and in my own creative handmade business, so I'm here to tell you this can absolutely work for you too!
How many of you have thought about writing a book?
Research has shown that 81% of Americans want to write a book, but they never do. I believe the research on the conversions of people who end up writing a book is something like 3% (cannot find data but I feel like I read this somewhere one time).
Then why do so many people want to write a book?
Perhaps its fame, having a legacy, gaining higher ended clients, getting in front of more people, building a business, become popular, etc., etc.
Why do people NOT write their books then?
Fear of rejection, judgment, “lack” of time, resources, self-doubt, self-sabotage, and countless other reasons as to why people won’t write their book.
But perhaps you’re wondering where to start? If you're currently writing a blog, then you can start is by turning your blogs into a book. If you’re blogging on a regular basis, then you have more than enough content to create a book. Today’s post is going to cover how to take your blog and turn it into a book using three different techniques that you can begin using today.
Technique 1: Look for common themes
This is probably the easiest way to turn your blog into a book. If you have NO CLUE on what to write about, then go back through your blog posts and see if there are a common theme present among your blogs. I have written over 100 blogs and I know I have covered a few themes among them.
What do you talk most about? What are some things you mention over and over again? Have you ever done a series of blogs about a topic?
These blogs can be taken and expounded upon to make longer chapters or you can combine several blogs to make one chapter. Then woola! A book is birthed and it wasn't even that hard!
Technique 2: Define your passion
What is your passion? What is it that lights you up and makes you spark? And do you talk about your passion in your blogs?
If you do (which you’re doing anyway), then find all the blogs that have given you the most benefit (whether that’s in comments or the way you felt as you wrote the blog post), and copy the posts into a document for your book.
Just like before, you want to ensure that your book has a flow to it, so you might want to consider expounding on the topic further or combining a few posts to make a chapter. One quick tip: add more personal stories to illustrate a point or use a clever illustration for your point. You want what you're saying to hit your reader in a profound way. I wrote a blog post about how to improve your book using five simple techniques to get your point across.
Technique 3: Theme your book
This is very similar to Technique 1, but instead, you’re working backward. If you already know what you’re book is going to be about, then all you need to have is a topic or theme in mind. You would then use that topic or theme and browse through your blogs. Pull them from your blog and place them into your book.
If you’re wondering if using blog content will ruin your credibility as a writer or would be frown upon, you need not worry. Not everyone has read your blogs and even your tribe hasn't read every blog post. Using your blog posts as a means to create content for your book is working smarter and not harder by repurposing the content you’ve already created.
Before I leave you today, I know a few things about you right now: You haven’t written your book, but you want to. You find yourself getting busier with your business, but you know this book needs to happen to move you further into your business, speaking and credibility.
I want to invite you to join The Write Time, a free 5 Day eCourse where you learn how to write your book without divorcing your business. I know time isn’t on your side, so let me show you the exact strategies I used to write two books in 90 days or less. Inside of this free 5 day eCourse, you’ll learn
- The difference between an author and an aspiring writer
- How to add more time into your day
- How to write in what I call The Zone
These are all tips and tricks I used while obtaining a business, life and writing books on the side. If you know it’s becoming The Write Time, then click below to sign up! For 5 days, you’ll receive emails giving you juicy tips on how I wrote and published two books without divorcing my husband, life or business! You can do the same thing if you apply The Write Time into your life today!
Ask the expert was hosted today by;
Monica is the author of three books, and a speaker, writer, and coach that loves working with speakers and coaches who want to gain traction in their field by using the power of content. She is married to a USAF veteran and loves snuggling with her cat, Sassy, and loves traveling, drinking coffee and reading.