Now is the right time to invest and explode your online business

Now is the right time to invest and explode your online business

Today I had a Facebook live session as part of Issue 3 of My Craft Biz magazine called ‘Why you need to start thinking about investing in your craft business’. I wanted to expand on that subject here on the blog, because I think there are two types of investment you always need to consider which can make a massive difference to your business.

Want To Grow Your Online Business In 2019? This Is How!

Want To Grow Your Online Business In 2019? This Is How!

Confucius said, “A man who does not plan long ahead will find trouble at his door.” This isn’t just true for every day life, but for business as well.

Whilst 2019 feels like a long way off, the truth is that planning now will be a game changer for you when it comes to growth. Today on the podcast we will be talking all about how to plan for the growth of your online business in 2019.

Customer Retention: How to absolutely WOW Christmas shoppers

Customer Retention: How to absolutely WOW Christmas shoppers

Yesterday on the podcast we talked about customer retention and building it in a way that helps establish trust and a willingness to mention us via word of mouth advertising. Today I wanted to look at that further and dive into some really great things we can do for our customers this Christmas that will inspire them to buy again in the future and tell their friends!

Customer Retention: how to unlock unconditional trust

Customer Retention: how to unlock unconditional trust

Today in The Handmade Business Podcast we are talking about how to use customer service to increase customer loyalty, or ‘customer retention’.

Inventory Management: How to set up a simple, practical spreadsheet

Inventory Management: How to set up a simple, practical spreadsheet

Yesterday on the podcast {LINK} we talked about the importance of setting up an inventory management system for your craft business that helps us predict what our next products should be and how we can use that to formulate our sales strategy and later a marketing strategy going into new seasons, or upcoming shows. In fact, it’s a really useful tool even if we sell completely unique gift ideas every time.

Today I wanted to share with you how to set up a basic system from scratch!

Inventory Management: How to unlock this powerful sales tactic!

Inventory Management: How to unlock this powerful sales tactic!

A few weeks ago on the podcast I was talking about preparing for the holiday sales season and a few of you asked about how to plan seasonal stock if the items you make are fundamentally unique, or have wide variances in say colour with each production. I touched very briefly on the idea that inventory management and forecasting is possible for unique gift ideas too and today I wanted to explore that further to really show you what I mean.

How to Boost Holiday Sales for Your Craft Business

How to Boost Holiday Sales for Your Craft Business

Did you know that craft business is worth £2bn here in the UK and 88% of these small businesses are sole traders? That’s a lot of crafters who are vying for attention and at Christmas that can feel like a bit of a scrum!

So how do you make a difference with your craft business sales? Read more…

Handmade Business Episode 009 – Holiday Season Prep

Handmade Business Episode 009 – Holiday Season Prep

🎥Today we are talking about preparing ourselves and our businesses for the busy holiday season ahead… please comment with your thoughts!

Podcast: How to fight periodical sales slumps in your craft business

Podcast: How to fight periodical sales slumps in your craft business

Do you suffer from ‘dry’ sales spells in your craft business? You know the months when sales are really slow or non-existent.

You will want to know how I irradiated that from my craft business!

Handmade Business Episode 002 – You need this productivity tool!

Handmade Business Episode 002 – You need this productivity tool!

This week we are talking about pinboards as a productivity tool for creatives.