Starting out with an Etsy shop (or any other selling platform) is fine, but certainly long-term this is not the sole answer for your online craft business – you need a website! My advice is to start simply, with something you can build up as you grow in understanding of ecommerce, something that helps you manage your inventory and something that will ultimately expand your reach. Today on the podcast we will discuss one of those options… Indiemade.
There will be a natural ebb and flow to retail sales for all of us and it can feel desperately hard to take when your Etsy sales, or craft website’s sales starts to slow down, and you aren’t sure how to breathe life back into things.
Slow down and be calm for a moment, because today on the podcast I am going to talk in more detail about exactly what you can do to boost sales when things are slow, as well as looking at why things get slow in the first place and how you can combat stunted sales over the long-term.
I know, right? This is exactly what you have been asking for and just can’t find anywhere else!
A few weeks ago in our Facebook group we started talking about Etsy and questions started rising about suitable Etsy alternatives either to move onto, or from which to host second shops. As you know in my own craft business I sold on a number of different sites including my own website, so I thought we’d start this discussion today based on my experience and findings.
It’s at this time of the year when I like to dig in deep and fully plan the next year of my business. It’s something that I also constantly talk about in terms of business goals, but rarely do I show you exactly how I organise my whole year to be more effective and productive with my time. Today I’m going to show you how to do just that with a very simple tool… my yearly planner!
It is thought that Black Friday and Cyber Monday sales can account for as much as 30-40% of retailers’ sales between Thanksgiving and Christmas according to The Balance, with the proportion of online sales accounting for this figure rising annually. That’s a huge incentive for modern retailers to make sure that they create their best offer every year.
But what about those of us who handmake our products – can we really afford to take part?
Today in the podcast I am exploring the idea of Black Friday handmade sales and asking, is it worth it?
Today I had a Facebook live session as part of Issue 3 of My Craft Biz magazine called ‘Why you need to start thinking about investing in your craft business’. I wanted to expand on that subject here on the blog, because I think there are two types of investment you always need to consider which can make a massive difference to your business.
Confucius said, “A man who does not plan long ahead will find trouble at his door.” This isn’t just true for every day life, but for business as well.
Whilst 2019 feels like a long way off, the truth is that planning now will be a game changer for you when it comes to growth. Today on the podcast we will be talking all about how to plan for the growth of your online business in 2019.
Amazon shipped 5 billion Prime orders in 2017 according to Business Wire. Think about that for a moment and let it sink in… that’s orders from one service that one large retailer has accounted for. Can you imagine just how many parcels get shipped from retailers to consumers worldwide every year? And your parcels make up part of that number.
Today on the podcast I’m going to be taking you through what I think are the basics of shipping packages in a professional way.
If you have run your online business for a while and are familiar with good inventory management, you can immediately see the potential nightmare that can unfold if stock control gets out of hand – if you aren’t selling something you already sold elsewhere, then you run out of stock everywhere! These are just some of the obvious problems with multichannel retailing.
That doesn’t mean we should avoid this lucrative sales opportunity altogether, especially as a niche business creating unique handmade items. In fact, I wholeheartedly encourage it, because it grows your brand awareness. Today we are going to talk more about a simple system that could help you.