Hootsuite: How to use their free plan to make your social media effortless

Hootsuite: How to use their free plan to make your social media effortless

I’ve been using Hootsuite’s free social media scheduler to plan my content marketing for a number of years now and have found it a useful part of my social media strategy. Today I’m sharing a simple walk-through of how to set up your first social post using Hootsuite to help you get started over there.

Shipping Packages 101: 10 of the best promotion ideas

Shipping Packages 101: 10 of the best promotion ideas

Here are some of my favourite promotion ideas for your packages, because I know that you need to start taking your sales lead generation more seriously.

How Much Time Should I Spend On Marketing?

How Much Time Should I Spend On Marketing?

I often talk about planning your time in order to create actions of success and it leads to a lot of questions. Clients ask for specificities to help them understand how they should be breaking down their days, weeks and months. I get that, you want to know how to achieve the planned success that I talk of.

One of the questions I get asked a lot is, ‘How much time should I be spending on marketing my business?’

15 FREE Ways to Market Your Artisan Products Online

15 FREE Ways to Market Your Artisan Products Online

Previously we have talked about how to add ‘value’ to our marketing message and so today I wanted to explore different ways we can get that message out there. In other words I want to explore the different online venues that we can use to connect with our customers.

STOP Wasting Opportunities & Create an Authentic Marketing Message Today!

STOP Wasting Opportunities & Create an Authentic Marketing Message Today!

Marketing yourself online is always a daunting thing for small business owners, particularly if you do something creative.

How do you reach those people who crave what you create? How do you connect in a way that resonates with them and eventually converts them from admirers to buyers?