how to sell on etsy

5 things you need to know before you open an Etsy shop

5 things you need to know before you open an Etsy shop

An Etsy shop is still one of the easiest and quickest options for craft business owners to get their products out to the world. Let me share my 5 things you need to know before you start there.

Etsy vs website: How can I start the most successful business?

Etsy vs website: How can I start the most successful business?

I’ve often been asked which is better as a starting platform; Etsy shop or your own website and while of course there are distinct differences in how each will work for the business owner, there isn’t a straight answer as to which is ultimately better.

Today on the podcast we are delving a little deeper into the subject to lay out the pros and cons of each choice, so that when you sit down and work out which is right for you and your customer base, you ultimately have a better understanding of what each platform can do for you.

Shipping Packages 101: How to send professional orders every time

Shipping Packages 101: How to send professional orders every time

Amazon shipped 5 billion Prime orders in 2017 according to Business Wire. Think about that for a moment and let it sink in… that’s orders from one service that one large retailer has accounted for. Can you imagine just how many parcels get shipped from retailers to consumers worldwide every year? And your parcels make up part of that number.

Today on the podcast I’m going to be taking you through what I think are the basics of shipping packages in a professional way.

Ultimate FAQ Pages: How to banish unwanted returns

Ultimate FAQ Pages: How to banish unwanted returns

Yesterday on the podcast we talked about what to offer in a return policy. Today I wanted to take that further in talking specifically about FAQ pages and how they can help inform and reduce returns, exchanges and negative feedback, which is really important for customer retention and satisfaction.

Etsy: How to handle negative feedback in 6 easy steps

Etsy: How to handle negative feedback in 6 easy steps

There are 35.8 million active buyers on Etsy, 81% are repeat buyers according to DMR Business Statistics, that’s an awful lot of potential buyers for your craft products. So much is the potential that you need to present your best branded Etsy shop to woo buyers and show proof of your high level of customer service to convert them from lookers, to buyers. Etsy reviews is where your customers will look for proof.

Today in the podcast we are going to be talking about how to handle negative feedback in a way that shows potential customers how, even if things go wrong you can still produce the very best service and make it right. This goes a long way to helping build trust and customer retention.

Customer Retention: How to absolutely WOW Christmas shoppers

Customer Retention: How to absolutely WOW Christmas shoppers

Yesterday on the podcast we talked about customer retention and building it in a way that helps establish trust and a willingness to mention us via word of mouth advertising. Today I wanted to look at that further and dive into some really great things we can do for our customers this Christmas that will inspire them to buy again in the future and tell their friends!

Customer Retention: how to unlock unconditional trust

Customer Retention: how to unlock unconditional trust

Today in The Handmade Business Podcast we are talking about how to use customer service to increase customer loyalty, or ‘customer retention’.