5 Excellent Reasons why Etsy SEO Helps You Sell More

5 Excellent Reasons why Etsy SEO Helps You Sell More

SEO is short for search engine optimisation and it’s the practice by which you help search engines find your website, blog, or products online and share them with the right potential customers, by becoming visible in the right search engine results.

This practice of creating organic leads from search engines for your business is not a new one, but instead an ever-evolving tactic we, as sellers need to keep on top of. What we often forget is that we can use very similar SEO rules to help promote our products on selling platforms also. So, Etsy SEO is very important to understand.

Wait, you don’t know what Etsy SEO is? PRESS READ MORE TO FIND OUT!

Hootsuite: How to use their free plan to make your social media effortless

Hootsuite: How to use their free plan to make your social media effortless

I’ve been using Hootsuite’s free social media scheduler to plan my content marketing for a number of years now and have found it a useful part of my social media strategy. Today I’m sharing a simple walk-through of how to set up your first social post using Hootsuite to help you get started over there.

The best places to get help with your Etsy shop!

The best places to get help with your Etsy shop!

A lot of my coaching clients spend hours searching for information about how to run a craft business before they come to me and I see lots of mixed results from their efforts to understand how to run a better Etsy shop. So today on the podcast I wanted to put together a quick-fire list of places to search for information about running a small business, or an Etsy shop.

5 things you need to know before you open an Etsy shop

5 things you need to know before you open an Etsy shop

An Etsy shop is still one of the easiest and quickest options for craft business owners to get their products out to the world. Let me share my 5 things you need to know before you start there.

Inventory Management: How to set up a simple, practical spreadsheet

Inventory Management: How to set up a simple, practical spreadsheet

Yesterday on the podcast {LINK} we talked about the importance of setting up an inventory management system for your craft business that helps us predict what our next products should be and how we can use that to formulate our sales strategy and later a marketing strategy going into new seasons, or upcoming shows. In fact, it’s a really useful tool even if we sell completely unique gift ideas every time.

Today I wanted to share with you how to set up a basic system from scratch!

How to decide WHAT your Craft Business should be

How to decide WHAT your Craft Business should be

Back when I was running Sara’s Texture Crafts, I would encounter the odd fellow crafter who marvelled at the idea of owning their own business.

They’d say, ‘Oh I wish I had my own craft business. I can imagine it’s SO much fun!’

‘What would you sell?’ I ask.

‘Oh I don’t know… I just want to be creative! It seems like such a lovely way to earn a living. What sort of business would you recommend?’

Podcast: Why it’s important to start your business the right way!

Podcast: Why it’s important to start your business the right way!

Today we are talking about systems and strategies and how important they are as part of our business foundation.

The 8 Craft Business Models You Need To Know About

The 8 Craft Business Models You Need To Know About

The ultimate guide to finding a craft business model that works for you!

I’m really excited to bring you this guide today… I have had so many questions about what sort of craft businesses you should start that I thought I’d give you my top tips to finding something you will love doing!

 

Working in the Arts and Crafts industry can be everything you imagine, as a creative type… starting and ending each day doing something you love is an amazing feeling. The best news is that you don’t need a huge investment behind you to start out either; so we aren’t talking bank loans, or fancy premises, in fact most craft businesses can be started at home. I started mine in my spare room!

STOP Wasting Opportunities & Create an Authentic Marketing Message Today!

STOP Wasting Opportunities & Create an Authentic Marketing Message Today!

Marketing yourself online is always a daunting thing for small business owners, particularly if you do something creative.

How do you reach those people who crave what you create? How do you connect in a way that resonates with them and eventually converts them from admirers to buyers?

10 Reasons Why No-One is Following Your Social Media Business Account

10 Reasons Why No-One is Following Your Social Media Business Account

We spend a lot of time on social media each day, each week and each month and so it is painful to get the sense that people just don’t want to follow us. It can feel almost soul destroying, especially when you know that others in your industry are making connections hand over fist and it looks like their sales are going through the roof to boot! Even worse occasionally you post something and you get way more unfollows than you had thought possible.

You ask yourself, ‘What am I doing that’s so wrong?’