How Much Time Should I Spend On Marketing?

How Much Time Should I Spend On Marketing?

I often talk about planning your time in order to create actions of success and it leads to a lot of questions. Clients ask for specificities to help them understand how they should be breaking down their days, weeks and months. I get that, you want to know how to achieve the planned success that I talk of.

One of the questions I get asked a lot is, ‘How much time should I be spending on marketing my business?’

STOP Wasting Opportunities & Create an Authentic Marketing Message Today! BONUS: Marketing Message Planner

STOP Wasting Opportunities & Create an Authentic Marketing Message Today! BONUS: Marketing Message Planner

Marketing yourself online is always a daunting thing for small business owners, particularly if you do something creative.

How do you reach those people who crave what you create? How do you connect in a way that resonates with them and eventually converts them from admirers to buyers?

Social Media The RIGHT Way (Case Study: Makelight)

Social Media The RIGHT Way (Case Study: Makelight)

So we have spent some time this month concentrating on social media, looking at why your current tactic might not be working for you and how to change that. Today I wanted to spend some time showing you a business that is getting it ‘right’.

Your Social Tribe Needs You! How To Build Your Audience.

Your Social Tribe Needs You! How To Build Your Audience.

Last month on the blog I talked about blogging as a useful part of your online marketing sales funnel, well the same is true of your social media efforts. Social media is a great way to build awareness and interest in what you do and it is a really useful tool for helping to build your brand’s following.

Let me share what I have learned from 11 years of online marketing for my business… Building the RIGHT following takes time and focus.

10 Reasons Why No-One is Following Your Social Media Business Account

10 Reasons Why No-One is Following Your Social Media Business Account

We spend a lot of time on social media each day, each week and each month and so it is painful to get the sense that people just don’t want to follow us. It can feel almost soul destroying, especially when you know that others in your industry are making connections hand over fist and it looks like their sales are going through the roof to boot! Even worse occasionally you post something and you get way more unfollows than you had thought possible.

You ask yourself, ‘What am I doing that’s so wrong?’

5 Tips to Increasing Your Blog Engagement

5 Tips to Increasing Your Blog Engagement

We’ve been talking about blogging for creative product businesses here on My Indie Life Blog this month and so far we’ve covered the very basics of how a blog can be useful for your business, as stand-alone marketing and an additional revenue stream. Now I want to switch up that focus and answer the burning question;

‘Once I have my blog set up and fresh content scheduled, how do I get people to read it, share it and start to love what I write about?’

Here will us today is Claire from the successful blog, Start a Craft Blog who has generously put together her top 5 tips for increasing blog engagement.

Podcast: How to Plan Your Blog

Podcast: How to Plan Your Blog

Today on the podcast we are talking about planning for your blog.

Planning is extremely important if you want to maximise the potential of this wonderful marketing tool. Blogging has a fantastic ROI (return on investment) for product businesses in that it helps build your audience and links to your site from Google.

 

How to Turn Your Blogs into a Book using 3 Simple Techniques

How to Turn Your Blogs into a Book using 3 Simple Techniques

This month we are talking about blogging for your creative business, in the aim of dispelling some myths about this wonderful social, marketing tool.

Blogs don't need to be something we forget about in our creative businesses, instead they can be incredibly authentic ways to help spread the message about what we do.

Today I wanted to introduce an expert in book writing, Monica Miller. Monica is going to talk us through how we can create a book from our blog, which we can use as an extra passive income stream. I have done that very thing on this blog and in my own creative handmade business, so I'm here to tell you this can absolutely work for you too!