Starting out with an Etsy shop (or any other selling platform) is fine, but certainly long-term this is not the sole answer for your online craft business – you need a website! My advice is to start simply, with something you can build up as you grow in understanding of ecommerce, something that helps you manage your inventory and something that will ultimately expand your reach. Today on the podcast we will discuss one of those options… Indiemade.
A lot of my coaching clients spend hours searching for information about how to run a craft business before they come to me and I see lots of mixed results from their efforts to understand how to run a better Etsy shop. So today on the podcast I wanted to put together a quick-fire list of places to search for information about running a small business, or an Etsy shop.
There will be a natural ebb and flow to retail sales for all of us and it can feel desperately hard to take when your Etsy sales, or craft website’s sales starts to slow down, and you aren’t sure how to breathe life back into things.
Slow down and be calm for a moment, because today on the podcast I am going to talk in more detail about exactly what you can do to boost sales when things are slow, as well as looking at why things get slow in the first place and how you can combat stunted sales over the long-term.
I know, right? This is exactly what you have been asking for and just can’t find anywhere else!
A few weeks ago in our Facebook group we started talking about Etsy and questions started rising about suitable Etsy alternatives either to move onto, or from which to host second shops. As you know in my own craft business I sold on a number of different sites including my own website, so I thought we’d start this discussion today based on my experience and findings.
It’s at this time of the year when I like to dig in deep and fully plan the next year of my business. It’s something that I also constantly talk about in terms of business goals, but rarely do I show you exactly how I organise my whole year to be more effective and productive with my time. Today I’m going to show you how to do just that with a very simple tool… my yearly planner!
It is thought that Black Friday and Cyber Monday sales can account for as much as 30-40% of retailers’ sales between Thanksgiving and Christmas according to The Balance, with the proportion of online sales accounting for this figure rising annually. That’s a huge incentive for modern retailers to make sure that they create their best offer every year.
But what about those of us who handmake our products – can we really afford to take part?
Today in the podcast I am exploring the idea of Black Friday handmade sales and asking, is it worth it?
Having come away from a recent class where I had to answer the question, ‘How do you find time for a business if you are a long-term carer, or are chronically ill’, I felt I ought to talk about this more, because I certainly have met several people who are chronically ill, or care for chronically ill family members and still find time to run their businesses quite successfully.
Today on the podcast I want to give you the seven steps that I think will help you find the time to build a craft business and still be focused on your main carer duties, or take the time away you may need if you are chronically ill.
Today I had a Facebook live session as part of Issue 3 of My Craft Biz magazine called ‘Why you need to start thinking about investing in your craft business’. I wanted to expand on that subject here on the blog, because I think there are two types of investment you always need to consider which can make a massive difference to your business.