website content

What does SERP mean and why is it important for your SEO?

What does SERP mean and why is it important for your SEO?

Search Engine Results Page (SERP) is the page where Google displays results from search bar requests - Learn how to gain web traffic using it in this post!

Content Marketing: What is pillar content and how do I use it?

Content Marketing: What is pillar content and how do I use it?

Have you heard the term “pillar content” in several contexts and felt totally confused about what it means? Let me help you with my full guide.

What is Evergreen Content, and how does it extend your reach?

What is Evergreen Content, and how does it extend your reach?

Evergreen content is anything published on a website that remains relevant or engaging to people regardless of how much time passes. It is sometimes referred to as pillar content or cornerstone content because it speaks to your audience about the niche topics that your business wants to be known for.

Domain Authority: what is it, and how do you increase it?

Domain Authority: what is it, and how do you increase it?

Your Domain Authority is a measurement established by Moz to help understand your ranking opportunity on search engines like Google. The scale is counted from 1 to 100. Read more and I’ll show you how to check and increase it.

What Is Your Page Authority, and How Does That Effect Your Domain?

What Is Your Page Authority, and How Does That Effect Your Domain?

Page Authority is a metric developed by Moz (an SEO company) that predicts how specific pages rank on search engine result pages (SERPs). The score you receive is on a scale of 1-100, with the higher numbers reflecting a better ability to rank consistently.