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Content Marketing: What is pillar content and how do I use it?

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Content Marketing: What is pillar content and how do I use it?

Have you heard the term “pillar content” in several contexts and felt totally confused about what it means? Let me help you with my full guide.

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What Is Your Page Authority, and How Does That Effect Your Domain?

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What Is Your Page Authority, and How Does That Effect Your Domain?

Page Authority is a metric developed by Moz (an SEO company) that predicts how specific pages rank on search engine result pages (SERPs). The score you receive is on a scale of 1-100, with the higher numbers reflecting a better ability to rank consistently.

Recent case studies

Featured
Can you help me repurpose my insight report? Quick fix 13
Can you help me repurpose my insight report? Quick fix 13

In this quick-fix case study, I'll cover two retainer client projects, both under NDA. While you won’t get any details, I want to speak broadly about how repurposing can greatly impact content creation on other platforms.

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Can you get PR backlinks for our business? Quick fix 12
Can you get PR backlinks for our business? Quick fix 12

I don’t often write press releases, but I wanted to deliver some backlinks when a retainer client asked. Here’s how that project went.

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Can you improve our search visibility? Quick Fix No.11
Can you improve our search visibility? Quick Fix No.11

My next quick-fix study is quite complicated. But it wasn't impossible to make a quick win. Let's find out how I approached a larger site and increased organic search from a website update.

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Let’s talk before your competitors find me!