This month on the blog I am sharing with you how I have been preparing for my own holiday marketing. Last time we looked at how I get my initial ideas together for my holiday marketing plan and today I’m going to take that a step further, so you can create your own plan with ease and clarity. This will help you feel less overwhelmed and more confident in how to effectively execute your content to get the best results in brand awareness and sales.
Preparing my business for the holiday season is going to be a busy moment this year and just like you I have marketing I NEED to do!
What I thought would be good is to show you that I practise exactly what I preach by starting a new series on holiday marketing and showing you behind the scenes of my holiday marketing prep here at HQ.
Social media overwhelm is an ever-present threat to our mental attitude towards marketing our businesses online. Continually agonising over when to post to get the most traction, or the number of likes on your posts, or how many new followers you might get each week is exhausting and can make you feel like throwing your phone against the wall.
Tell me honestly, do you have moments where you feel like you are;
Overwhelmed with being present on social media for your business all week long?
Stressed-out out and you’re on the fast train to burn-out?
Less successful than others?
Today on the blog I’m highlighting some boundaries that I have found really help me avoid feeling overwhelmed or stressed-out. This is my secret to keeping motivated and feeling productive when handling my social media.
One of the questions I get asked A LOT is how to be more effective on social media in less time.
I totally understand where you are coming from, because if you are anything like me, then the thought of doing yet more marketing is making you feel stressed, overwhelmed and sometimes even sick! That’s because we just don’t know how we can fit ‘more’ into our days especially as better marketing should lead to more sales and more sales means more production.
We have only one pair of hands, right?! So how do we cope with doing more?
Today on the podcast I want to help you tackle that by looking at scheduling social content in a way that will help you feel more in control, more organised and ultimately more effective on social media.
I’ve been using Hootsuite’s free social media scheduler to plan my content marketing for a number of years now and have found it a useful part of my social media strategy. Today I’m sharing a simple walk-through of how to set up your first social post using Hootsuite to help you get started over there.